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Bikes
Shop confidently at Boulder's 2024 Best Bike Shop with our New Bike Advantage, No Interest 12 Month Financing, Rider Club Loyalty, and many more programs and services to keep our Boulder cycling & multisport community rolling year after year!
Browse our bikes available for purchase NOW. Please note that inventory changes daily, and there might be price and availability incongruities.
Please use this list for general reference only. Call us, visit us in store, email us.
$1,500.00 - $2,499.00
$2,499.00
Up to 40% Off
The B platform is the origin of Felt's triathlon prowess. The carbon frame is designed with aero efficiency and rideability in mind.
Gimmicks are left in the wind. Triathlon is a combination of physical preparation and mental toughness. Keep things simple and go with the B series if you want an easy-to-use, simple-to-maintain rig that is set-up for training and racing without any extra fuss. Paired with a groupset and finishing kit that offers great value, you've got PRs in your future.
$2,999.00 - $3,000.00
Primed to do-it-all, the BREED CARBON with Shimano GRX 610 is a versatile bike designed to deliver across training and racing.
GRAVEL DONE RIGHT.
Get it done. The BREED CARBON with Shimano's workhorse GRX 610 group is set to go the distance on the gnarliest gravel tracks. With an optimal gear range and dependable mechanical shifting, this rig will get you to your goals. Paired with our trusted Devox wheelset, this BREED CARBON is outfitted for hard riding in varied conditions.
SHIFT INTO GEAR
Shimano's 12-speed gravel GRX 610 groupset delivers on the promise of optimal functionality and durability. Known for crisp shifting, the group features 2x12-speeds for a wide range across varied terrain.
ROLL WITH IT
Our Devox wheelset offers capable performance for hard training and racing.
GET A GRIP
Vittoria's Tirreno Dry TNT tires in a 700x38mm set-up are proven worldwide for their stellar performance and reliability. Tubeless ready.
$1,799.00
Built with Shimano's gravel-specific GRX components with a 2x drivetrain and gearing designed for tackling whatever terrain you encounter.
HEAD FOR THE HORIZON
The BROAM | 40 delivers a great spec, dynamic riding characteristics, and versatility at a great price. If you need a bike capable of supporting numerous adventures and ready for racks, fenders, and bags, the BROAM is yours. It's a bike that can go the distance with bikepacking or long overland rides and is at-ease on paved as well as gravel roads for all levels of riders.
QUALITY COMPONENTS FOR THE LONG-HAUL
Shimano's GRX components offer the shifting performance and quality for which Shimano is known. With a wide-range 2x crankset and a capable rear cassette, you'll be able to tackle the most undulating terrain across all of your cycling adventures.
STOPPING POWER AND PERFORMANCE
Disc brakes and tires have been selected with ease-of-use and versatility in-mind. No matter the weather conditions, disc brakes perform. The 700x40mm Maxxis tires provide stability and rideability that'll keep your riding adventures going.
VERSATILITY AND CAPABILITIES
Go where the road or path takes you with the capable BROAM aluminum frame and carbon fork. With various mounting points for bags, fenders, and racks, the BROAM is great as an everyday commuter or kitted out for a long-distance adventure.
$520.00 - $1,299.00
$999.00 - $1,299.00
Up to 60% Off
Who says that you can't have your cake and eat it, too? Meet the Broam, our most capable road bike ever. It's an all-purpose, drop-bar beast that's equally at home on pavement, dirt trails, and gravel roads. Dual-wheel compatibility? Check. Mounts for racks and fenders? Check. A comfortable ride quality for all-day pedaling? Check. For as long as people have been riding bikes, there have been people riding bikes over long distances, traveling across the land, and experiencing the unique perspective that only pedaling can provide. That long-heralded mystique thrives in the Broam. It's everything you want in a road bike, and then some. Just make sure to bring along your sense of adventure.
Broam 60
Same durable aluminum frame and carbon fork combination as its pricier siblings. Built with a high-value selection of components designed for countless miles of epic rides.
- Shimano Claris components
- BSA threaded bottom bracket
- Tubeless-compatible rims
$4,999.00
If you’re looking for the best-handling, fastest-climbing, and smoothest-riding road racing bike in the world, you’ve found it. The FR offers the ideal union between bike and rider. Light and stiff, the FR is the quintiessential road racing bicycle. Climb like an angel. Descends like a rock. Without any unnecessary indulgences and gimmicks, the FR is pure performance, designed to function like an extension of you.
ALL-AROUND PERFORMANCE
Climb. Descend. Rip a sprint. The FR is all about performance on varied road cycling terrain. Whether putting in zone 2 training time or getting into the break on race day, the FR provides the best all-around road platform to suit your needs on any given day. Its gimmick-free set-up means you've got a pure-bred bike ready that's designed to go.
FR speed and dynamic handling with Shimano's new 105 Di2 groupset. Performance around every turn, up each climb, and across every finish line.
$2,000.00 - $3,999.00
$3,699.00 - $3,999.00
Up to 50% Off
AERO EXCELLENCE FOR EVERYONE.
IAx provides a more affordable and straightforward option for most of the triathletes. Despite the advancements of our IA 2.0 platform, the standard IA design remains an iconic benchmark for speed and performance. This is why we drew inspiration from it while developing the new IAx. Tested to be as fast as the iconic IA, the IAx differs only in the frontal area. We opted for a simpler and conventional fork design, foregoing the well-known bolt-on aero nose cone featured on the IA and IA 2.0.
THAT FAMOUS IA SPEED
The IAx is the updated version of our famous IA. By eliminating the frame/fork nose cone and complicated one-piece front end we provide more fit options across a wider range of athlete levels. Race-ready with the advantages of a streamlined and simplified design to make bike set-up easier and to keep things simple with overall maintenance and travel to events.
AERODYNAMICS
The newly optimized IAx is meticulously crafted for aerodynamics. Through extensive CFD modeling, rigorous wind tunnel testing, and real-world prototype validation, we have unequivocal confidence in the IAx's speed. Whether achieving straight-line velocity or effortlessly navigating crosswinds in the aero position, the IA empowers riders to excel and deliver peak performance on race day.
SIMPLE, BUT FAST.
The IAx introduces a conventional front fork, eschewing bolt-on nose cones and add-on aerodynamic covers. Stripping away the non-essentials, we've engineered one of the fastest triathlon bikes with the simplicity reminiscent of a standard road bike. We understand the satisfaction of having a sleek and easy-to-assemble bike, as we've all been there, appreciating the uncomplicated joy of a seamless setup.
MORE STORAGE. MORE AERO.
The New IAx comes with the integrated CALpac 2.0. This storage unit positioned on the top tube offers space for all of the riding essentials with quick and easy access to gels and bars. The New IAx also includes the BTSpac set behind the seat tube. This is ideal for a flat repairs and/or on-the-go tool kit, or any other items that a rider doesn't require at-hand, all in an aero package.
$5,999.00
AERO EXCELLENCE FOR EVERYONE.
IAx provides a more affordable and straightforward option for most of the triathletes. Despite the advancements of our IA 2.0 platform, the standard IA design remains an iconic benchmark for speed and performance. This is why we drew inspiration from it while developing the new IAx. Tested to be as fast as the iconic IA, the IAx differs only in the frontal area. We opted for a simpler and conventional fork design, foregoing the well-known bolt-on aero nose cone featured on the IA and IA 2.0.
GET OUT AND GO
We have updated the IA to become the IAx. By eliminating the frame/fork nose cone and outgoing one-piece front end we provide more fit options across a wider range of athlete levels. Still a race-ready set-up, the IAx now offers the advantages of a streamlined and simplified design to make bike set-up easier and to keep things simple with overall maintenance and travel to events.
AERODYNAMICS
The newly optimized IAx is meticulously crafted for aerodynamics. Through extensive CFD modeling, rigorous wind tunnel testing, and real-world prototype validation, we have unequivocal confidence in the IAx's speed. Whether achieving straight-line velocity or effortlessly navigating crosswinds in the aero position, the IA empowers riders to excel and deliver peak performance on race day.
SIMPLE, BUT FAST.
The IAx introduces a conventional front fork, eschewing bolt-on nose cones and add-on aerodynamic covers. Stripping away the non-essentials, we've engineered one of the fastest triathlon bikes with the simplicity reminiscent of a standard road bike. We understand the satisfaction of having a sleek and easy-to-assemble bike, as we've all been there, appreciating the uncomplicated joy of a seamless setup.
MORE STORAGE. MORE AERO.
The New IAx comes with the integrated CALpac 2.0. This storage unit positioned on the top tube offers space for all of the riding essentials with quick and easy access to gels and bars. The New IAx also includes the BTSpac set behind the seat tube. This is ideal for a flat repairs and/or on-the-go tool kit, or any other items that a rider doesn't require at-hand, all in an aero package.
$6,999.00 - $7,999.00
AERO EXCELLENCE FOR EVERYONE.
IAx provides a more affordable and straightforward option for most of the triathletes. Despite the advancements of our IA 2.0 platform, the standard IA design remains an iconic benchmark for speed and performance. This is why we drew inspiration from it while developing the new IAx. Tested to be as fast as the iconic IA, the IAx differs only in the frontal area. We opted for a simpler and conventional fork design, foregoing the well-known bolt-on aero nose cone featured on the IA and IA 2.0.
THE FAMOUS IA SPEED NEWLY-CONFIGURED FOR PERFORMANCE
The IA has been the most successful triathlon platform Felt has ever created. As we introduced the IA 2.0 and its industry-leading technology, we updated the prior IA to become the IA "x". This "new" version eliminates the nose cone and one-piece front end from the old version to help with more fit options across a wider range of athlete levels.
AERODYNAMICS
The newly optimized IAx is meticulously crafted for aerodynamics. Through extensive CFD modeling, rigorous wind tunnel testing, and real-world prototype validation, we have unequivocal confidence in the IAx's speed. Whether achieving straight-line velocity or effortlessly navigating crosswinds in the aero position, the IA empowers riders to excel and deliver peak performance on race day.
SIMPLE, BUT FAST.
The IAx introduces a conventional front fork, eschewing bolt-on nose cones and add-on aerodynamic covers. Stripping away the non-essentials, we've engineered one of the fastest triathlon bikes with the simplicity reminiscent of a standard road bike. We understand the satisfaction of having a sleek and easy-to-assemble bike, as we've all been there, appreciating the uncomplicated joy of a seamless setup.
MORE STORAGE. MORE AERO.
The New IAx comes with the integrated CALpac 2.0. This storage unit positioned on the top tube offers space for all of the riding essentials with quick and easy access to gels and bars. The New IAx also includes the BTSpac set behind the seat tube. This is ideal for a flat repairs and/or on-the-go tool kit, or any other items that a rider doesn't require at-hand, all in an aero package.
$5,999.00
Set a new standard for your speed and performance. The IAx with 105 Di2 brings you into the fast lane. PRs and podiums await.
We have updated the IA to become the IAx. By eliminating the frame/fork nose cone and outgoing one-piece front end we provide more fit options across a wider range of athlete levels. Still a race-ready set-up, the IAx now offers the advantages of a streamlined and simplified design to make bike set-up easier and to keep things simple with overall maintenance and travel to events.
New Electronic Shifting
The IAx complete with Shimano's updated 105 Di2 groupset. Quick electronic shifts across the 12-speed range and powerful brakes ensure optimal performance for all levels of rider.
Roll for the Win
Attack your competitive goals with the aero advantage of the custom Reynolds AR58/62 DB wheelset and Continental Grand Prix SL tires combination. With great handling characteristics and a wind-cheating set-up, you'll see your PR's rack up.
A Fitter's Friend
Dial-in your riding position with an easy-to-adjust set up on your front end. The aluminum stem, base bar, and extensions offer individual adjustments to get your best riding position.
$6,999.00
The latest version of our venerable IA platform, the IAx sets a new standard for ease-of-use and dialed performance for those who crave speed.
The IA has been the most successful triathlon platform Felt has ever created. As we introduced the IA 2.0 and its industry-leading technology, we updated the prior IA to become the IA "x". This "new" version eliminates the nose cone and one-piece front end from the old version to help with more fit options across a wider range of athlete levels.
Shimano electronic shifting
IA speed in a streamlined package complete with Shimano's performance-oriented Ultegra Di2 12-speed groupset. Dialed shifting and beautiful ergonomics ensures a great ride and the technology triathletes demand.
Aero-optimized wheels
Reynolds' AR58/62 DB wheelset is custom-made for us to ensure the best of aerodynamics and ride quality whether you are training or racing. Premium Continental Grand Prix SL tires offer a sure-footed performance.
Precision fit is dialed
Our aluminum stem and base bar are paired with carbon extensions to provide an easy-to-adjust set up on your front end. With fit a premium in triathlon, you'll have the options for your unique position.
$1,400.00 - $1,899.00
$1,899.00
Up to 26% Off
Road cycling has evolved. Riders all over the world are pushing their equipment further than ever before. They're getting off the beaten path, exploring new roads, and spending more time in the saddle on solo excursions, group adventures, and epic gran fondos, all to satisfy their passion for the ride. These are the riders that inspired us to create the VR, the most versatile and capable endurance road bike in our history. Drawing on decades of frame building and carbon fiber innovation, our engineers meticulously crafted each and every VR model from the ground up with the most refined geometry and materials selection of any Felt endurance road bike, ever, harmoniously melding together comfort and performance.
VR 40
The best aluminum endurance bike we've ever created. Features a carbon fork to mitigate road chatter. Compatible with rack and fenders for amazing versatility.
- Our most advanced aluminum endurance frame
- Shimano Tiagra groupset
- Tubeless-compatible aluminum wheels
$1,400.00 - $1,899.00
$1,899.00
Up to 26% Off
Farther, faster, better. The VR is dialed for your local group ride, a tough granfondo, and the epic solo effort. With an endurance geometry, wide gear range, and extra tire clearance, you can get off of the beaten path and tackle new adventures. Using decades of frame building and carbon fiber innovation, our engineers meticulously crafted the VR from the ground up with the most refined geometry and materials selection, pairing comfort with performance on this versatile platform.
ULTRA-CAPABLE
A platform ready for hard group rides, varied surfaces, and long-haul adventures. The key to the VR's meticulously tuned level of performance is our decades-long dedication to pushing the limits of carbon fiber construction and design. The VR results from a "form following function" design, with every element of the frame precisely configured to achieve the most sublime ride quality.
The best aluminum endurance bike we've ever created. Features a carbon fork to mitigate road chatter. Compatible with rack and fenders for amazing versatility.
$2,999.00
Farther, faster, better. The VR is dialed for your local group ride, a tough granfondo, and the epic solo effort. With an endurance geometry, wide gear range, and extra tire clearance, you can get off of the beaten path and tackle new adventures. Using decades of frame building and carbon fiber innovation, our engineers meticulously crafted the VR from the ground up with the most refined geometry and materials selection, pairing comfort with performance on this versatile platform.
ULTRA-CAPABLE
A platform ready for hard group rides, varied surfaces, and long-haul adventures. The key to the VR's meticulously tuned level of performance is our decades-long dedication to pushing the limits of carbon fiber construction and design. The VR results from a "form following function" design, with every element of the frame precisely configured to achieve the most sublime ride quality.
The best value in the VR | Advanced range. Features the same great carbon frameset as its pricier siblings, built with Shimano's 105 group with hydraulic disc brakes.
$2,500.00 - $4,499.00
$4,499.00
Up to 44% Off
Farther, faster, better. The VR is dialed for your local group ride, a tough granfondo, and the epic solo effort. With an endurance geometry, wide gear range, and extra tire clearance, you can get off of the beaten path and tackle new adventures. Using decades of frame building and carbon fiber innovation, our engineers meticulously crafted the VR from the ground up with the most refined geometry and materials selection, pairing comfort with performance on this versatile platform.
ULTRA-CAPABLE
A platform ready for hard group rides, varied surfaces, and long-haul adventures. The key to the VR's meticulously tuned level of performance is our decades-long dedication to pushing the limits of carbon fiber construction and design. The VR results from a "form following function" design, with every element of the frame precisely configured to achieve the most sublime ride quality.
The multi-surface VR is built for the demands of long days in the saddle and able to handle varied terrain and road surfaces.
$2,949.00
B TRIATHLON. THE ICON. BETTER THAN EVER.
LEGENDS NEVER DIE. THEY EVOLVE.
The B is one of the most legendary badges in triathlon history, and has long reigned as a symbol of the blood, sweat, and tears shed by the most devoted triathletes, as well as the dedication put into every single one of our bikes. Featuring an updated frame design gleaned from decades of designing the most aerodynamic bikes on earth and a lightweight carbon fiber construction, the latest iteration of the B is ready for action. Whether you’re just starting on your journey into the world of triathlon or you’re a multi-sport veteran, say hello to the B.
With a carbon frame designed with aero efficiency in mind, the B features a finely curated selection of components that offers performance, convenience, and value.
- Shimano mechanical drivetrain
- Rim brakes
- Tubeless-compatible aluminum wheels
$10,999.00 - $17,049.00
IA 2.0 TRIATHLON RACE: THE NEW STANDARD FOR SPEED
BE CRAZY FAST.
Triathlon racing is brutal. You sweat and suffer in the heat and humidity across miles of sinuous, undulating, and scorching road. Your muscles bellow in anguish as you push them harder than ever before. Your lungs scream as they furiously burn, stoking the fire of perseverance within you. Triathlon racing is beautiful. You fly past your competitors in a blur of speed, never needing to look back to know that they’ll never catch you. You cross the finish line, taking victory and smashing your personal best in front of a frothing crowd of racing fanatics. You revel in your exhaustion, delirious in the euphoria of your sacrifice, and the pride in going faster than you ever dreamed possible. If you want to exceed your goals in the gloriously unique crucible of triathlon, it’s not enough to be fast. You’ve got to be crazy fast.
The IA 2.0 will be available in these exciting model versions. IA 2.0 follows the same general geometry as the current IA.
- IA FRD 2.0 | Ultimate | Red E-Tap AXS — $17,049 USD
- IA FRD 2.0 | Ultimate | Dura-Ace Di2 — $14,999 USD
- IA FRD 2.0 | Ultimate | Ultegra Di2 — $10,999 USD
- IA FRD 2.0 Frameset (includes frame, integrated hydration/nutrition with straw system, fork, seatpost, basebar, and aero extensions)
The IA 2.0 continues with a very similar geometry and road manner as the prior version IA. Known for amazing handling and riding stability, especially in heavy cross-winds, the IA platform is designed to go fast in all conditions and to truly separate itself from the competition during challenging winds where riders of other platforms often have sit up from the most aero position in order to find better stability.
If you want to drill it regardless of the course conditions, the IA 2.0 is your ticket to going fast.
The IA 2.0 will arrive throughout the season in limited quantities and across various model options of amazing high-end builds and frameset only choices.
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